Adgrowth Privacy Policy

Last updated: July 31, 2025

Adgrowth, operated by ADACTION INTERNET S.A., a private legal entity registered under CNPJ No. 31.599.488/0001-49, located at Avenida Angélica, 2133, Conjunto 32, Consolação, São Paulo - SP, CEP 01227-200, Brazil, is committed to protecting the privacy and personal data of its users, clients, and partners. This Privacy Policy outlines how we collect, use, store, share, and protect information on our programmatic advertising platform (Demand-Side Platform - DSP), accessible at www.adgrowth.com.

1. Introduction

Adgrowth is a programmatic media platform that enables the automated purchase and management of digital advertisements, leveraging data to optimize advertising campaigns. This policy covers the use of our platform, including interactions with advertisers, publishers, data providers, and other partners, in compliance with Brazil’s General Data Protection Law (LGPD - Law No. 13.709/2018), the General Data Protection Regulation (GDPR) of the European Union, the California Consumer Privacy Act (CCPA), and other applicable international data protection laws.

2. Information We Collect

We collect various types of information to provide and improve our services, including:

2.1. Personal Data

2.2. Advertising Campaign Data

2.3. Technical Data

3. How We Use Your Information

We use the collected information to:

4. Sharing of Information

Adgrowth shares information only in the following circumstances:

We do not sell personal data to third parties.

5. Legal Basis for Data Processing

Data processing by Adgrowth is based on the following legal grounds:

6. Data Security

We implement technical and organizational measures to protect your information, including:

While we strive to protect your data, no system is entirely immune to breaches. In the event of a security incident, we will notify affected individuals as required by LGPD, GDPR, and other applicable laws.

7. Your Rights

Under LGPD, GDPR, CCPA, and other applicable laws, you have the following rights over your personal data:

To exercise these rights, contact us at [email protected].

8. Cookies and Tracking Technologies

We use cookies and similar technologies for:

You can manage cookie preferences through your browser settings. Disabling cookies may limit some platform functionalities.

9. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. Anonymized campaign data may be retained longer for statistical analysis.

10. International Data Transfers

Some of our partners or vendors may be located outside Brazil. When data is transferred internationally, we ensure compliance with LGPD, GDPR, and other applicable laws, using contracts with data protection clauses or other safeguards, such as Standard Contractual Clauses (SCCs) under GDPR.

11. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. The latest version will always be available at www.adgrowth.com/privacy-policy. We will notify users of significant changes via email or through our platform.

12. Contact

For questions, requests, or further information about this policy, contact our Data Protection Officer (DPO):

ADACTION INTERNET S.A.
Avenida Angélica, 2133, Conjunto 32, Consolação
São Paulo - SP, CEP 01227-200, Brazil
Email: [email protected]